Brand & Identity
Brand & Identity
Visual Identity That Builds Trust & Recognition.
Visual Identity That Builds Trust & Recognition.
Visual Identity That Builds Trust & Recognition.
We design cohesive brand systems that strengthen clarity and impact across touchpoints.
We design cohesive brand systems that strengthen clarity and impact across touchpoints.
We design cohesive brand systems that strengthen clarity and impact across touchpoints.
Trusted by those who build & serve with purpose
Trusted by those who build & serve with purpose
Trusted by those who build & serve with purpose
Our Branding Approach
Strategic brand design beyond aesthetics
Strategic brand design beyond aesthetics
At Uxgraphy, Figma becomes a development language: clean, modular, and production-friendly.
At Uxgraphy, Figma becomes a development language: clean, modular, and production-friendly.
We think strategically.
Every brand element starts with strategic context. We map perception and positioning — designing with intent, not trends.
Every brand element starts with strategic context. We map perception and positioning — designing with intent, not trends.
We partner with your vision.
Your brand vision fuels our creative direction. We extract insights from founders and teams to co-create identity.
Your brand vision fuels our creative direction. We extract insights from founders and teams to co-create identity.
We design like strategists.
Beyond beauty, we craft outcomes. Every component is built to serve
goals — conversion, retention, or trust.
We build brand equity.
Beyond aesthetics, we craft recognition. Every element serves goals — trust, clarity, or differentiation.
Visual systems that last. Built strategically.
Visual systems that last. Built strategically.
Visual systems that last. Built strategically.
At Uxgraphy, brand design becomes a business asset: cohesive, scalable, and strategic.
At Uxgraphy, brand design becomes a business asset: cohesive, scalable, and strategic.
At Uxgraphy, brand design becomes a business asset: cohesive, scalable, and strategic.
Brand Foundation
Brand Foundation
Brand Foundation
Core brand elements: logos, colors, typography, icons, and guidelines
Core brand elements: logos, colors, typography, icons, and guidelines
Core brand elements: logos, colors, typography, icons, and guidelines
Design Tokens
Design Tokens
Design Tokens
Colors, typography, spacing, icons — documented for brand consistency
Colors, typography, spacing, icons — documented for brand consistency
Colors, typography, spacing, icons — documented for brand consistency
Brand Applications
Brand Applications
Brand Applications
Application examples with guidelines across formats
Application examples with guidelines across formats
Application examples with guidelines across formats
Spec Documentation
Edge cases, loading states, API triggers, and UX notes
Versioned Files
Layered, named, and organized — so dev teams never guess
Brand Guidelines
Brand Guidelines
Logo usage, color rules, typography, and voice guides
Logo usage, color rules, typography, and voice guides
Asset Library
Asset Library
Organized, versioned, accessible — for brand consistency
Organized, versioned, accessible — for brand consistency
Brand Elements We Design
Elements That Build Brand Equity
Elements That Build Brand Equity
Elements That Build Brand Equity
With strategy that makes every brand feel cohesive, clear, and memorable.
With strategy that makes every brand feel cohesive, clear, and memorable.
With strategy that makes every brand feel cohesive, clear, and memorable.
Logo Design
Custom logos with variations for different brand applications.
Custom logos with variations for different brand applications.
Color System
Primary and secondary palettes with usage rules and accessibility.
Primary and secondary palettes with usage rules and accessibility.
State Transitions
Loading, success, failure — made clear, helpful, and non-jarring.
Feedback Loops
Microinteractions that reward progress and reinforce usage.
Flow Continuity
No “dead ends.” Every screen points to the next clear step.
Cognitive Load
Reducing friction without dumbing things down.
Typography System
Type hierarchy, font pairings, sizes, weights, and spacing rules.
Brand Collateral
Business cards, letterheads, presentations, and materials.
Social Assets
Social media templates, post designs, and digital graphics.
Brand Clarity
Clear visual identity without unnecessary noise.
WHAT WE CREATE
Complete Brand Identity — Logo to Guidelines
Complete Brand Identity — Logo to Guidelines
Complete Brand Identity — Logo to Guidelines
A structured, end-to-end process that transforms vision into cohesive brand identity systems.
A structured, end-to-end process that transforms vision into cohesive brand identity systems.
A structured, end-to-end process that transforms vision into cohesive brand identity systems.
1.
Brand Discovery
Brand Discovery
Understanding business, audience, competitors, and brand positioning
Understanding business, audience, competitors, and brand positioning
2.
Visual Direction
Visual Direction
Mood boards, style explorations, color and type directions
Mood boards, style explorations, color and type directions
3.
Interaction Mapping
Tap targets, states, errors, microinteractions, loading behaviors
4.
UI Design
Atomic component design — scalable across devices and screen types
5.
Design System Setup
Tokens, grids, typography, colors, spacings, icons, components
6.
Figma Handoff
Inspectable, structured, dev-handoff-ready Figma files
7.
Responsive Variants
Desktop, tablet, mobile — designed, not just resized
3.
Logo Design
Logo concepts, iterations, refinements with all variations and formats
4.
Brand System
Color palette, typography, iconography, patterns, photography style
5.
Collateral Design
Business cards, letterheads, presentations, marketing materials
6.
Brand Guidelines
Complete brand book with usage rules and specifications
7.
Asset Delivery
All files in editable formats with fonts and assets
Engineering Tomorrow, Without Compromising Today
Engineering Tomorrow, Without Compromising Today
Create a client onboarding dashboard
Launch a B2B vendor management portal
Build a real-time reporting tool
Start a niche SaaS for HR teams
Launch a finance dashboard for CXOs
Automate invoice approvals and payouts
Build a loan underwriting engine
Launch a micro CRM for freelancers
Create a custom project tracker
Build a UPI payment-based donation platform
Build a KYC or compliance workflow tool
Launch a rental marketplace MVP
Create a social media content planner
Build a tax filing portal for professionals
Create a gig worker onboarding app
Engineering Tomorrow, Without Compromising Today
Create a client onboarding dashboard
Launch a B2B vendor management portal
Build a real-time reporting tool
Start a niche SaaS for HR teams
Launch a finance dashboard for CXOs
Create a client onboarding dashboard
Launch a B2B vendor management portal
Build a real-time reporting tool
Start a niche SaaS for HR teams
Launch a finance dashboard for CXOs
Automate invoice approvals and payouts
Build a loan underwriting engine
Launch a micro CRM for freelancers
Create a custom project tracker
Build a UPI payment-based donation platform
Automate invoice approvals and payouts
Build a loan underwriting engine
Launch a micro CRM for freelancers
Create a custom project tracker
Build a UPI payment-based donation platform
Build a KYC or compliance workflow tool
Launch a rental marketplace MVP
Create a social media content planner
Build a tax filing portal for professionals
Create a gig worker onboarding app
Build a KYC or compliance workflow tool
Launch a rental marketplace MVP
Create a social media content planner
Build a tax filing portal for professionals
Create a gig worker onboarding app
Who We Design For
Brand design for startups to established enterprises.
Brand identity isn't one-size-fits-all. We shape every design around your stage, audience, and goals — whether you're launching a startup or rebranding an enterprise.
Founders
Scaling Startups
Marketing Teams
Enterprise Leaders
New Brand Launches
Professional brand identity for startups launching with credibility fast.
Who We Design For
Brand design for startups to established enterprises.
Brand identity isn't one-size-fits-all. We shape every design around your stage, audience, and goals — whether you're launching a startup or rebranding an enterprise.
Founders
Scaling Startups
Marketing Teams
Enterprise Leaders
New Brand Launches
Professional brand identity for startups launching with credibility fast.
Who We Design For
Brand design for startups to established enterprises.
Brand identity isn't one-size-fits-all. We shape every design around your stage, audience, and goals — whether you're launching a startup or rebranding an enterprise.
Founders
Scaling Startups
Marketing Teams
Enterprise Leaders
New Brand Launches
Professional brand identity for startups launching with credibility fast.
Why Choose Uxgraphy for Brand Design?
Why Choose Uxgraphy for Brand Design?
Why Choose Uxgraphy for Brand Design?
Strategic Brand Thinking
Strategic Brand Thinking
Not just aesthetics. Strategic visual identity aligned with business positioning.
Not just aesthetics. Strategic visual identity aligned with business positioning.
Complete Systems
Complete Systems
Not just logos. Full visual identity with guidelines and templates.
Not just logos. Full visual identity with guidelines and templates.
Professional Quality
Professional Quality
Clean, modern, memorable designs that work across all brand applications.
Clean, modern, memorable designs that work across all brand applications.
Balanced Ambition
We push for delight — but stay real about timelines, budgets, and user needs.
From File to Launch
We don’t stop at Figma. We partner through QA, tweaks, and real-world rollout.
Fast Turnaround
Brand identity delivered in 2-3 weeks with iterations to get it exactly right.
Editable Templates
All templates in editable formats so your team creates consistent materials easily.
Our Brand Philosophy
Brand isn't decoration — it's strategic equity.
Brand isn't decoration — it's strategic equity.
We're not here to follow trends. We're here to build lasting brand equity that strengthens recognition and trust.
We're not here to follow trends. We're here to build lasting brand equity that strengthens recognition and trust.
Strategic Brand
Strategic Brand
Strategic Brand
Visual identity aligned with business goals
Visual identity aligned with business goals
Cohesive System
Cohesive System
Cohesive System
Consistent elements, not random creativity
Consistent elements, not random creativity
Brand Clarity
Brand Clarity
Brand Clarity
Clear identity without clutter
Clear identity without clutter
Scalable Structure
Solid logic across MVP to full product
Developer-Ready Files
Figma ready for dev handoff
Long-Term Equity
Long-Term Equity
Brand systems designed to grow with you
Application Ready
Application Ready
Ready for immediate brand use
Embedded Support
Need Ongoing Help?
We also work in embedded formats — becoming an extension of your team during critical phases like MVP delivery, GTM prep, or redesign execution.
A fractional product team
Design + Dev + Strategy
A dedicated design pod
UX and system upkeep
An execution partner
Working sprint-by-sprint on roadmap priorities
Building Products That Scale, Brands That Last
From first wireframes to polished UI — UX design that balances user clarity with product goals.
How You Can Work With Us
Complete Brand Identity
New companies /rebrands
Logo, guidelines, all collateral package
Logo Design Only
Early startups
Logo with basic guidelines
Brand Refresh
Existing brands
Updated logo, refined identity
Collateral Design
Companies with brands
New materials and templates only
The Art of Undeniable Experience
We partner with bold thinkers to design and deliver systems that last. Not just usable — loveable.
Not just fast — foundational.
Building Products That Scale, Brands That Last
From strategy to design to development — we partner with bold thinkers to build what matters.
How You Can Work With Us
Complete Brand Identity
New companies /rebrands
Logo, guidelines, all collateral package
Logo Design Only
Early startups
Logo with basic guidelines
Brand Refresh
Existing brands
Updated logo, refined identity
Collateral Design
Companies with brands
New materials and templates only
experience.
experience.
experience.
experience.
experience.
The Art of Undeniable Experience
We partner with bold thinkers to design and deliver systems that last. Not just usable — loveable.
Not just fast — foundational.
Building Products That Scale, Brands That Last
From strategy to design to development — we partner with bold thinkers to build what matters.
How You Can Work With Us
Complete Brand Identity
New companies /rebrands
Logo, guidelines, all collateral package
Logo Design Only
Early startups
Logo with basic guidelines
Brand Refresh
Existing brands
Updated logo, refined identity
Collateral Design
Companies with brands
New materials and templates only
experience.
experience.
experience.
experience.
experience.
The Art of Undeniable Experience
We partner with bold thinkers to design and deliver systems that last. Not just usable — loveable.
Not just fast — foundational.
© 2025 Uxgraphy. All rights reserved.
A vertical of Nataraja Ventures Private Limited
Privacy Policy
Terms of Service
Building Products That Scale, Brands That Last
From strategy to design to development — we partner with bold thinkers to build what matters.
How You Can Work With Us
Complete Brand Identity
New companies/rebrands
Logo, guidelines, all collateral package
Logo Design Only
Early startups
Logo with basic guidelines
Brand Refresh
Existing brands
Updated logo, refined identity
Collateral Design
Companies with brands
New materials and templates only
experience.
experience.
experience.
experience.
experience.
The Art of Undeniable Experience
We partner with bold thinkers to design and deliver systems that last. Not just usable — loveable.
Not just fast — foundational.
Building Products That Scale, Brands That Last
From strategy to design to development — we partner with bold thinkers to build what matters.
How You Can Work With Us
Complete Brand Identity
New companies/rebrands
Logo, guidelines, all collateral package
Logo Design Only
Early startups
Logo with basic guidelines
Brand Refresh
Existing brands
Updated logo, refined identity
Collateral Design
Companies with brands
New materials and templates only
experience.
experience.
experience.
experience.
experience.
The Art of Undeniable Experience
We partner with bold thinkers to design and deliver systems that last. Not just usable — loveable.
Not just fast — foundational.
© 2025 Uxgraphy. All rights reserved.
Embedded Support
Need Ongoing Help?
We also work in embedded formats — becoming an extension of your team during critical phases like MVP delivery, GTM prep, or redesign execution.
A fractional product team
Design + Dev + Strategy
A dedicated design pod
UX and system upkeep
An execution partner
Working sprint-by-sprint on roadmap priorities
Embedded Support
Need Ongoing Help?
We also work in embedded formats — becoming an extension of your team during critical phases like MVP delivery, GTM prep, or redesign execution.
A fractional product team
Design + Dev + Strategy
A dedicated design pod
UX and system upkeep
An execution partner
Working sprint-by-sprint on roadmap priorities
Embedded Support
Need Ongoing Help?
We also work in embedded formats — becoming an extension of your team during critical phases like MVP delivery, GTM prep, or redesign execution.
A fractional product team
Design + Dev + Strategy
A dedicated design pod
UX and system upkeep
An execution partner
Working sprint-by-sprint on roadmap priorities
Embedded Support
Need Ongoing Help?
We also work in embedded formats — becoming an extension of your team during critical phases like MVP delivery, GTM prep, or redesign execution.
A fractional product team
Design + Dev + Strategy
A dedicated design pod
UX and system upkeep
An execution partner
Working sprint-by-sprint on roadmap priorities