How to Spot & Fix Usability Gaps

How to Spot & Fix Usability Gaps

Learn a step-by-step process to evaluate, diagnose, and improve your product’s user experience before it costs you customers.

Learn a step-by-step process to evaluate, diagnose, and improve your product’s user experience before it costs you customers.

Aug 11, 2025

Define the Audit Scope


  • Identify which platform or feature you’re auditing (web, app, checkout flow, onboarding).

  • Set clear goals for the audit (e.g., improve conversion rate, reduce drop-offs).

  • List key user personas to focus on.


Collect Quantitative & Qualitative Data

  • Review analytics for user behavior patterns (heatmaps, drop-off points, session recordings).

  • Conduct user interviews or surveys for firsthand feedback.

  • Compare performance against industry benchmarks.


Identify Usability Issues

  • Look for unclear navigation, confusing CTAs, or inconsistent design patterns.

  • Check for accessibility compliance (contrast, font size, alt text).

  • Spot performance bottlenecks like slow-loading pages.

Prioritize & Recommend Fixes

  • Rank issues by impact on user experience and business goals.

  • Suggest actionable design, content, or technical changes.

  • Prepare a before-and-after mockup for high-impact areas.

Engineering Tomorrow, Without Compromising Today

We Grow With People Who Want to Grow. From early MVPs to product pivots to full-scale SaaS

experience.

experience.

experience.

experience.

experience.

The Art of Undeniable Experience


We partner with bold thinkers to design and deliver systems that last. Not just usable — loveable.


Not just fast — foundational.

Engineering Tomorrow, Without Compromising Today

We Grow With People Who Want to Grow. From early MVPs to product pivots to full-scale SaaS

experience.

experience.

experience.

experience.

experience.

The Art of Undeniable Experience


We partner with bold thinkers to design and deliver systems that last. Not just usable — loveable.


Not just fast — foundational.

Engineering Tomorrow, Without Compromising Today

We Grow With People Who Want to Grow. From early MVPs to product pivots to full-scale SaaS

experience.

experience.

experience.

experience.

experience.

The Art of Undeniable Experience


We partner with bold thinkers to design and deliver systems that last. Not just usable — loveable.


Not just fast — foundational.